What should you consider when building an experience?
Can we try and figure this out together? - I'm opening this Miro board up for comments (shall I make this as a google sheet as well to get more people to join in?) - link in comments
What components and building blocks should we use as a checklist?
So here is one way I have been looking at this - and by no means is it done, but it is a way for me to get the ideas out of my head and out in the open, so others can help shape this.
When I work with a team that is building something - lets say an app, or even a process at a company - how do we ensure we can understand our users and the experience thereafter we want to build for them?
We need to have some sort of checklist - that we can pass our experience through (now I'm getting excited as a write because I want to now build a workshop around this...)
So I havent yet categorized everything - but i'm getting there, and perhaps can finish this with your help, so we can all use it.
Look at this from your current experience - lets say we are auditing it/checking it/ improving it.
Do you have the information you need from segment of customers / employees?
-Do you know their competing ways of doing things? -Do you know if your experience can be completed in the environment they are in? -Do you know if they are intrinsically or extrinsically motivated? -Do they even understand the experience you made - as you intended it to be used?
If we aren't doing it, then we might just as well guess.
This does not need to be time-consuming - it can be a quick sense check to ensure we build the right experiences, so we can enable our customers or employees to succeed.
So whats missing? whats out of place?
#digitaltransformation #behavioralscience #userexperience #servicedesign #changemanagement