Change is not cloud based, it is human behaviour based.
Transformation is not something you just order and it appears like ordering food from a menu.
This seems to be something people miss, and yes, the agencies and people selling digital transformers are guilty of it.
Setting goals for your transformation is also not going to yield the results you want.
What tends to work is setting the right systems.
This is the most forgotten and overseen aspect of a transformation!
That shiny new tech is not going to drive any type of behaviour in your employees, really, it isn’t!
They have to have the right systems, motivation, abilty and build the habits to sustain the change they are being put through.
Has anyone truly driven change with software alone? I’ve yet to see it
#digitaltransformation #servicedesign #productinnovation #behavioralscience