๐ Thrilled to see the release of "Behavioral Public Policy in a Global Context: Practical Lessons from Outside the Nudge Unit" - a treasure trove of insights for #BehaviorChange practitioners and enthusiasts around the globe ๐
The chapter that Erik Thulin, Michelle Pascual, and I co-authored dives into Rare's approach to creating lasting environmental impact by layering multiple #BehaviorChange interventions together over time. We explore how #BehavioralScience can tackle complex issues like overfishing or unsustainable agricultural practices, and highlight 3 key points that practitioners often overlook:
1. Invest in understanding the social dynamics working with and against your target behavior. 2. Layer complementary strategies so that the cumulative effect of your work is greater than the sum of its parts. 3.
Engage every level of the system in which your target behavior takes place.
Whether you're tackling environmental challenges or other thorny problems, if these insights resonate with you feel free to connect or visit behavior.rare.org to learn more about #BeSci
#ClimateChange #Conservation #BehavioralScience #ConSci